The millennial generation is a consumer force that is just about to truly be unleashed on the world. The generation, which makes up 25% of the entire United States population, is on track to be spending $200 billion annually by the end of 2017. Thatâ€™s a pretty staggeringly large number, which shows just how big the opportunity for companies will be.
Smart companies will plan their future considering the millennial mindset and come up with creative ways to grow using that considering. Is your business taking the steps to capture this enormous demographic? (if not, weâ€™d love to talk to you about it!)
To help you better understand the millennial generation, we put together a shortÂ and enjoyable presentation. Glancing at this presentation will help you understand how big this opportunity is, in addition to some of the ideas that make millennial minds tick.
Meet the millennial consumer: